:root{
  --red:#EE1B22; --red-deep:#C4131A; --red-wash:#FDF0F0;
  --black:#0F1115; --ink:#1B1E24; --gray:#5B6472; --gray-lt:#8A919E;
  --line:#E8EAEE; --bg-soft:#F7F8FA;
  --maxw:1160px;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0; background:#fff; color:var(--ink); font-family:'Inter',system-ui,sans-serif; font-size:17px; line-height:1.65; -webkit-font-smoothing:antialiased; overflow-x:clip}
h1,h2,h3{font-family:'Poppins',sans-serif; margin:0; line-height:1.12; letter-spacing:-.015em; color:var(--black)}
a{color:inherit; text-decoration:none}
img{max-width:100%; height:auto; display:block}
.wrap{max-width:var(--maxw); margin:0 auto; padding:0 28px}
.eyebrow{font-size:12.5px; font-weight:700; letter-spacing:.18em; text-transform:uppercase; color:var(--red); margin:0 0 18px}
.btn{display:inline-flex; align-items:center; gap:9px; font-weight:600; font-size:15.5px; padding:15px 28px; border-radius:6px; transition:.18s ease; cursor:pointer; border:none; font-family:'Inter'}
.btn-red{background:var(--red); color:#fff}
.btn-red:hover{background:var(--red-deep); transform:translateY(-1px); box-shadow:0 12px 26px -12px rgba(238,27,34,.55)}
.btn-line{background:#fff; color:var(--black); border:1.5px solid var(--line)}
.btn-line:hover{border-color:var(--black)}
.btn .arw{transition:transform .18s}
.btn:hover .arw{transform:translateX(3px)}

header.nav{position:sticky; top:0; z-index:80; background:rgba(255,255,255,.92); backdrop-filter:blur(12px); border-bottom:1px solid var(--line)}
.nav-in{max-width:var(--maxw); margin:0 auto; padding:14px 28px; display:flex; align-items:center; justify-content:space-between; gap:24px}
.brand{flex-shrink:0; display:flex}
.brand img{height:46px; width:auto; max-width:none; object-fit:contain}
.nav-links{display:flex; gap:26px; align-items:center}
.nav-links a{font-size:14.5px; font-weight:500; color:var(--gray); white-space:nowrap}
.nav-links a:hover{color:var(--black)}
.menu-btn{display:none; background:none; border:none; cursor:pointer; padding:6px}
.menu-btn span{display:block; width:22px; height:2px; background:var(--black); margin:5px 0}

.hero-icon{height:60px; width:60px; margin-bottom:20px}
.hero{padding:84px 0 70px; position:relative; overflow:hidden}
.hero-grid{display:grid; grid-template-columns:1.15fr .85fr; gap:64px; align-items:center}
.hero h1{font-size:clamp(36px,4.5vw,56px); font-weight:700}
.hero h1 .r{color:var(--red)}
.hero .lede{font-size:19px; color:var(--gray); max-width:580px; margin:26px 0 34px}
.hero-cta{display:flex; gap:14px; flex-wrap:wrap}
.hero-stats{display:flex; margin-top:50px; border-top:1px solid var(--line); padding-top:30px}
.hstat{padding-right:44px; margin-right:44px; border-right:1px solid var(--line)}
.hstat:last-child{border-right:none; margin-right:0; padding-right:0}
.hstat b{font-family:'Poppins'; font-weight:700; font-size:32px; color:var(--black); display:block; letter-spacing:-.02em; line-height:1}
.hstat b i{font-style:normal; color:var(--red)}
.hstat span{font-size:13px; color:var(--gray-lt); font-weight:500; display:block; margin-top:7px}
.hero-photo{position:relative; justify-self:end; width:100%; max-width:420px}
.hero-photo::before{content:""; position:absolute; inset:22px -22px -22px 22px; background:var(--red-wash); border-radius:12px; z-index:0}
.hero-photo::after{content:""; position:absolute; top:-14px; left:-14px; width:74px; height:74px; border-top:4px solid var(--red); border-left:4px solid var(--red); border-radius:8px 0 0 0; z-index:2}
.hero-photo img{position:relative; z-index:1; border-radius:10px; box-shadow:0 30px 60px -34px rgba(15,17,21,.4)}
.hero-photo .cap{position:absolute; z-index:3; left:22px; bottom:22px; background:#fff; border-radius:8px; padding:13px 18px; box-shadow:0 16px 36px -18px rgba(15,17,21,.35)}
.hero-photo .cap b{font-family:'Poppins'; font-weight:600; font-size:15px; color:var(--black); display:block; line-height:1.2}
.hero-photo .cap span{font-size:12px; color:var(--gray); font-weight:500}


/* hero platform strip */
.hero-plat{margin-top:34px}
.hero-plat .hp-lbl{font-size:11px; font-weight:700; letter-spacing:.14em; text-transform:uppercase; color:var(--gray-lt); margin:0 0 14px}
.hero-plat .hp-row{display:flex; align-items:center; gap:26px; flex-wrap:wrap}
.hero-plat .hp-row img{height:24px; width:auto; opacity:.9}
.logobar{border-top:1px solid var(--line); border-bottom:1px solid var(--line); background:var(--bg-soft); padding:30px 0}
.logobar .lbl{text-align:center; font-size:12px; font-weight:600; letter-spacing:.14em; text-transform:uppercase; color:var(--gray-lt); margin:0 0 22px}
.logo-row{display:flex; align-items:center; justify-content:center; gap:52px; flex-wrap:wrap}
.logo-row img{height:30px; width:auto; opacity:.9}
.logo-row img.tall{height:30px}
.logo-row img.lg-sf{height:46px}
.logo-row img.lg-zh{height:38px}
.logo-row img.lg-dz{height:34px}
.logo-row img.lg-kp{height:34px}
.logo-row img.lg-cr{height:32px}
.logo-row img.lg-ctm{height:26px}

section{padding:92px 0}
.sec-head{max-width:720px; margin-bottom:54px}
.sec-head.center{margin-left:auto; margin-right:auto; text-align:center}
.sec-head h2{font-size:clamp(30px,3.8vw,44px); font-weight:700}
.sec-head p{font-size:18px; color:var(--gray); margin:18px 0 0}

.serve{background:var(--bg-soft); border-top:1px solid var(--line); border-bottom:1px solid var(--line); padding:64px 0}
.serve-row{display:flex; justify-content:center; gap:12px; flex-wrap:wrap}
.serve-chip{background:#fff; border:1px solid var(--line); border-radius:100px; padding:11px 22px; font-size:14.5px; font-weight:600; color:var(--ink); transition:.18s}
.serve-chip:hover{border-color:var(--red); color:var(--red)}
.serve p.note{text-align:center; margin:26px auto 0; max-width:640px; font-size:15px; color:var(--gray)}

.pillars{display:grid; grid-template-columns:repeat(3,1fr); gap:22px}
.pillar{border:1px solid var(--line); border-radius:12px; padding:36px 32px; background:#fff; transition:.2s ease; position:relative}
.pillar::before{content:""; position:absolute; top:0; left:32px; right:32px; height:3px; background:var(--red); border-radius:0 0 3px 3px; transform:scaleX(0); transition:transform .25s ease; transform-origin:left}
.pillar:hover{box-shadow:0 26px 50px -34px rgba(15,17,21,.28); transform:translateY(-4px)}
.pillar:hover::before{transform:scaleX(1)}
.pillar .num{font-family:'Poppins'; font-weight:700; font-size:14px; color:var(--red); letter-spacing:.06em}
.pillar h3{font-size:21px; margin:14px 0 12px; color:var(--black)}
.pillar p{font-size:15px; color:var(--gray); margin:0 0 20px}
.pillar ul{margin:0; padding:0; list-style:none}
.pillar ul li{font-size:14.5px; color:var(--ink); padding:9px 0 9px 24px; border-top:1px solid var(--line); position:relative}
.pillar ul li::before{content:"\2192"; position:absolute; left:0; color:var(--red); font-weight:700}

.setups{background:var(--bg-soft); border-top:1px solid var(--line); border-bottom:1px solid var(--line)}
.setup-grid{display:grid; grid-template-columns:repeat(4,1fr); gap:16px}
.scard{background:#fff; border:1px solid var(--line); border-radius:10px; padding:26px 22px; display:flex; flex-direction:column; align-items:center; justify-content:center; gap:14px; min-height:120px; transition:.18s ease; min-width:0}
.scard:hover{border-color:#D5D9E0; box-shadow:0 18px 36px -26px rgba(15,17,21,.3); transform:translateY(-3px)}
.scard img{max-height:34px; max-width:100%; width:auto; object-fit:contain}
.scard img.lg{max-height:46px}
.scard span.sub{font-size:10.5px; color:var(--gray-lt); font-weight:600; letter-spacing:.04em; margin-top:-8px; white-space:nowrap}
.scard .nm{font-family:'Poppins'; font-weight:600; font-size:17px; color:var(--black); letter-spacing:-.01em}
.scard .more{color:var(--red)}
.setup-note{text-align:center; margin-top:34px; font-size:15px; color:var(--gray)}
.setup-note b{color:var(--black)}

.ops-grid{display:grid; grid-template-columns:1fr 1fr; gap:64px; align-items:center}
.ops-list{margin:0; padding:0; list-style:none}
.ops-list li{padding:22px 0; border-bottom:1px solid var(--line); display:flex; gap:18px}
.ops-list li:last-child{border-bottom:none}
.ops-list .ic{flex-shrink:0; width:44px; height:44px; border-radius:10px; background:var(--red-wash); color:var(--red); display:flex; align-items:center; justify-content:center; font-weight:700; font-family:'Poppins'; font-size:15px}
.ops-list b{font-family:'Poppins'; font-weight:600; font-size:16.5px; color:var(--black); display:block; margin-bottom:4px}
.ops-list p{margin:0; font-size:14.5px; color:var(--gray)}
.ops-visual{border:1px solid var(--line); border-radius:14px; overflow:hidden; box-shadow:0 34px 70px -44px rgba(15,17,21,.35)}
.ops-visual .bar{display:flex; align-items:center; justify-content:space-between; padding:15px 22px; border-bottom:1px solid var(--line); background:var(--bg-soft)}
.ops-visual .bar b{font-family:'Poppins'; font-weight:600; font-size:13.5px; color:var(--black)}
.ops-visual .bar span{font-size:11px; font-weight:700; letter-spacing:.1em; color:var(--red); text-transform:uppercase; display:flex; align-items:center; gap:7px}
.ops-visual .bar span::before{content:""; width:7px; height:7px; border-radius:50%; background:var(--red)}
.funnel{padding:10px 22px 22px}
.frow{display:flex; align-items:center; justify-content:space-between; padding:15px 0; border-bottom:1px solid var(--line)}
.frow:last-child{border-bottom:none}
.frow .l{display:flex; align-items:center; gap:13px; font-size:14.5px; font-weight:500; color:var(--ink)}
.frow .l .d{width:9px; height:9px; border-radius:50%; background:var(--red)}
.frow .l .d.g{background:#23A55A}
.frow .l .d.y{background:#E9A13B}
.frow .l .d.b{background:#3B7DE9}
.frow .v{font-family:'Poppins'; font-weight:700; font-size:15px; color:var(--black)}
.frow .v.up{color:#23A55A}

.about{background:var(--bg-soft); border-top:1px solid var(--line); border-bottom:1px solid var(--line)}
.about-grid{display:grid; grid-template-columns:.78fr 1.22fr; gap:64px; align-items:center}
.about-photo{position:relative; max-width:400px}
.about-photo img{border-radius:12px; box-shadow:0 30px 60px -36px rgba(15,17,21,.4)}
.about-photo .badge{position:absolute; right:-14px; bottom:26px; background:var(--red); color:#fff; font-family:'Poppins'; font-weight:600; font-size:13.5px; padding:12px 20px; border-radius:8px; box-shadow:0 16px 34px -14px rgba(238,27,34,.6)}
.about h2{font-size:clamp(30px,3.6vw,42px)}
.about .role{font-size:14px; font-weight:700; color:var(--red); letter-spacing:.08em; text-transform:uppercase; margin:10px 0 24px}
.about p{font-size:16.5px; color:var(--gray); margin:0 0 16px}
.about p b{color:var(--black); font-weight:600}
.li-link{display:inline-flex; align-items:center; gap:9px; margin-top:10px; font-weight:600; font-size:15px; color:var(--black); border-bottom:2px solid var(--red); padding-bottom:3px}
.li-link:hover{color:var(--red)}

.creds{display:grid; grid-template-columns:repeat(3,1fr); gap:22px}
.cred{border:1px solid var(--line); border-radius:12px; padding:30px; display:flex; align-items:center; gap:22px; background:#fff}
.cred .bimg{flex-shrink:0; min-height:56px; width:120px; display:flex; align-items:center; justify-content:center}
.cred .bimg img{max-width:100%; width:auto; object-fit:contain}
.cred .bimg img.cl-google{max-height:52px}
.cred .bimg img.cl-ctm{max-height:44px}
.cred .bimg img.cl-dazos{max-height:30px}
.cred b{font-family:'Poppins'; font-weight:600; font-size:17px; color:var(--black); display:block; margin-bottom:3px}
.cred span{font-size:13.5px; color:var(--gray)}

.faq{max-width:820px; margin:0 auto}
.faq details{border:1px solid var(--line); border-radius:12px; margin-bottom:14px; background:#fff; overflow:hidden; transition:.18s}
.faq details[open]{border-color:#D5D9E0; box-shadow:0 20px 40px -32px rgba(15,17,21,.3)}
.faq summary{cursor:pointer; list-style:none; padding:22px 26px; font-family:'Poppins'; font-weight:600; font-size:17px; color:var(--black); display:flex; justify-content:space-between; align-items:center; gap:18px}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+"; font-size:24px; color:var(--red); font-weight:500; flex-shrink:0; transition:transform .2s}
.faq details[open] summary::after{transform:rotate(45deg)}
.faq .a{padding:0 26px 24px; font-size:15.5px; color:var(--gray)}
.faq .a b{color:var(--black)}

.cta-outer{padding:20px 0 100px}
.cta{background:var(--black); border-radius:18px; padding:72px 40px; text-align:center; position:relative; overflow:hidden}
.cta::before{content:""; position:absolute; top:0; left:0; right:0; height:4px; background:var(--red)}
.cta h2{color:#fff; font-size:clamp(30px,4vw,48px); max-width:680px; margin:0 auto 18px}
.cta p{color:#A7ADB8; font-size:18px; max-width:540px; margin:0 auto 34px}
.cta .mini{margin-top:24px; font-size:13.5px; color:#7B818C}

footer{background:var(--black); color:#A7ADB8; padding:58px 0 34px}
.foot-grid{display:grid; grid-template-columns:1.4fr 1fr 1fr; gap:44px; padding-bottom:40px; border-bottom:1px solid #262A31}
footer .brand{display:block}
footer .brand img{height:52px; width:auto; margin-bottom:18px}
footer p.blurb{font-size:14.5px; max-width:340px; margin:0}
footer h2{color:#fff; font-family:'Poppins'; font-size:13px; letter-spacing:.1em; text-transform:uppercase; margin:0 0 16px; font-weight:600}
footer ul{list-style:none; padding:0; margin:0}
footer ul li{margin-bottom:11px}
footer ul li a{font-size:14.5px}
footer ul li a:hover{color:#fff}
.foot-bot{display:flex; justify-content:space-between; align-items:center; padding-top:24px; font-size:13px; color:#7B818C; flex-wrap:wrap; gap:12px}

.rv{opacity:0; transform:translateY(20px); transition:opacity .6s ease,transform .6s ease}
.rv.in{opacity:1; transform:none}

@media (max-width:960px){
  .hero-icon{margin-left:auto; margin-right:auto; display:block; height:68px; width:68px}
  .hero-grid,.ops-grid,.about-grid,.foot-grid{grid-template-columns:1fr}
  .hero{padding:56px 0 60px}
  .hero-photo{justify-self:start; max-width:380px; margin-top:8px}
  .hero-photo::before{display:none}
  .hero-photo .cap{position:static; display:inline-block; margin-top:14px; box-shadow:0 10px 26px -16px rgba(15,17,21,.3); border:1px solid var(--line)}
  .pillars,.creds{grid-template-columns:1fr}
  .setup-grid{grid-template-columns:1fr 1fr}
  .nav-links{display:none}
  .menu-btn{display:block}
  .nav-links.open{display:flex; position:absolute; top:70px; left:0; right:0; flex-direction:column; background:#fff; padding:22px 28px; gap:18px; border-bottom:1px solid var(--line)}
  section{padding:66px 0}
  .about-photo{max-width:340px}
  .hero-stats{flex-wrap:wrap; gap:22px}
  .hstat{border-right:none; padding-right:0; margin-right:22px}
}
@media (max-width:520px){
  .hero-plat .hp-row{gap:18px}
  .hero-plat .hp-row img{height:20px}
  .nav-in .btn-red{padding:11px 16px; font-size:13.5px; white-space:nowrap}
  .brand img{height:38px}
  .cta{padding:54px 24px; border-radius:14px}
  .logo-row{gap:22px}
  .logo-row img{height:26px}
  .logo-row img.tall{height:34px!important}
  .setup-grid{grid-template-columns:1fr 1fr}
}
@media (prefers-reduced-motion:reduce){*{animation:none!important;transition:none!important}.rv{opacity:1;transform:none}}